organic, plastic-free underwear

with a compostable afterlife for comfier days and a cleaner planet

SHOP WOMEN'SSHOP MEN'S
KENT | super natural basics
KENT | super natural basics

our new plastic-free basic

meet the SCOOP BRA

♡ Ultra breathable 100% organic supima cotton
♡ Gentle lift that stays hidden, even under tight clothes
♡ Natural stretch, and a compostable afterlife

shop SCOOP

best sellers

Women's Bikini Briefs

Women's Bikini Briefs
Men's Briefs

Men's Briefs
Women's High-Waist Underwear

Women's High-Waist Underwear
Women's Hipster Briefs

Women's Hipster Briefs
Women's Crop Tops

Women's Crop Tops
Women's Bikini Briefs

Women's Bikini Briefs

 Men's Briefs

Men's Briefs

 Women's High-Waist Underwear

Women's High-Waist Underwear

 Women's Hipster Briefs

Women's Hipster Briefs
KENT | super natural basics

Shop womens

 KENT | super natural basics

shop mens

wear slow. compost fast.

supremely soft underwear that last as long as your average synthetic undies. Except, when their time is up, your kent becomes nutrient-rich soil.

PLANT YOUR PANTS

Plant Your Pants™

All of our sustainably-made basics are softer and last longer than conventional apparel. We never use any synthetics, pesticides, or plastic. So every piece of KENT clothing (even the packaging) is fully biodegradable and compostable, reducing landfill waste and helping to reverse climate change.

PLANT YOUR PANTS
KENT | super natural basics

did you know?

MORE THAN 2/3RDS OF ALL CLOTHING IS MADE FROM PLASTICS

DISCOVER PLASTIC-FREE CLOTHING
KENT | super natural basics

100% Organic 0% Synthetic

Free of Petrochemicals, Fossil Fuels, Pesticides, PFAS and BPAs.

DISCOVER OUR MATERIAL STANDARDS
KENT | super natural basics

IN THE NEWS

“Use this news text as an opportunity for your most valued customer to discuss your brand and what sets you apart from the competition.”

“One of our favorite destinations for sustainable underthings.”

“The cleanest, greenest underwear you’ll ever find.”

“Turning fashion into fertilizer... underwear you can chuck in the composter.”

“2023 World Changing Ideas Award - Finalist - On the Rise”

wear. plant. grow.

Welcome to the circular clothing future. Where super natural clothing is better for our bodies and the planet. Join our mission to reduce landfill waste and reverse climate change.

meet kent

Your body deserves better basics.

Most underwear is made from synthetics and plastics that don’t belong on your skin — or in our soil.

At KENT, we’ve made it our mission to create the best organic cotton underwear for women and men, crafted from 100 percent GOTS-certified organic cotton — completely plastic free and synthetic free. Naturally soft, incredibly breathable, and zero waste, our essentials are gentle on your body and the planet.

With a fully compostable afterlife, every pair helps eliminate millions of pounds of underwear waste from landfills each year. Because what we wear closest to our body should be as natural as what we put in it.

Welcome to the future of regenerative, healthy, plastic free underwear.

“These hipster briefs are so comfy and the softest cotton. They provide fully coverage and the elastic is also the perfect amount of stretch without digging in at all. I highly recommend these and can’t wait for the trio pack to be back in stock so I can get more!”

Sophia Elliott

“Really love the compostable packaging it came in. Overall, the thongs were very comfortable, breathable, easy to wash, and true-to-size.”

Tu Van Nguyen

“The fit is great! No wedgies, not much shifting at all. The fabric is so soft and breathable. Seriously love these undies. Please make simple bras like this! ❤”

amy harbison

join us KENT | super natural basics

  • KENT | super natural basics

    ORGANIC

    KENT | super natural basics

    COMPOSTABLE

    KENT | super natural basics

    PLASTIC-FREE